Please read the linked article and respond to the questions:

•https://www.knowablemagazine.org/article/society/2019/power-brands-conscious-and-unconscious

How much you think branding impacts what you buy – what products can you tell from a competitor if the brand

was removed (example – coffee, sneakers, car)

What products do you still buy that your parents bought

Do you believe Amazon and store brands will change consumer preference