Marketing Final
Question Description
The final marketing plan, due in Week 7, is worth 180 points and should include the following sections:
1. Cover Page
2. Executive Summary
3. Target Customers
4. Unique Selling Proposition
5. Pricing and Positioning Strategy
6. Distribution Strategy
7. Promotions Strategy
8. Contingency Plans
The expected length for this assignment is 12-15 pages. APA methodology applies to this assignment.
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