Impact of Ecommerce and Mobile Commerce

Choose an e-commerce or mobile commerce platform for a business with which you are familiar. 

1. Discuss the impact of e-commerce technology on the business that operates the platform you chose. Consider the following questions:

a. What strategies has the business used to leverage e-commerce technology to its advantage?

b. How has the platform affected the business’s revenue, customer base, or market share?

c. What risks or challenges has the business faced as a result of using e-commerce technology?

2. Discuss how mobile technology creates commerce opportunities for businesses. Consider the following questions:

a. What are some examples of businesses that have successfully leveraged mobile technology to create new commerce opportunities?

b. How does mobile technology enable businesses to reach new customers or offer new products or services?

c. What are some challenges or risks associated with using mobile technology for commerce?

Directions 

Support your submission with course material concepts, principles, and theories from the textbook and at least two scholarly, peer-reviewed journal articles.

• conclusion (your thoughts on the discussion).