Hopefully, you are not too bogged down with the DFD. The owner and store manager met this morning and came up with some new rules that will need to be implemented in the SIM system:

• The owner and store manager have decided to offer customers a service plan were they pay a flat rate once a year. With this plan, customers only pay for the cost of parts when they have their appliance(s) serviced. They can only buy a service plan if they have purchased an appliance from Appliance Warehouse.
• With this new service plan, if they have service on their appliance more than 3 times during the year, they will have to pay the full amount of the service fee and cost of parts.
• If the customer does not buy a service plan but buys their appliance from us, we will give a 20% discount off the service fee for the life of their appliance.
• Everyone else will pay the full cost of the service plan and parts cost.

Create a decision table from these rules. I would like to see your first pass at this by our next scheduled meeting.

Nice work on the decision table! Now you’ll need to simplify the decision table so that you can create a decision tree. The programmers find it very helpful to have all the decisions laid out in a decision tree.

You should create a Data Flow Diagram (DFD). This diagram will help the programmers understand how information is flowing through the proposed system. I suggest that you use the notes from the JAD session. They have identified the entities and processes and you can use this information to create a context diagram.

Assignment Content

1. 
   

   Purpose of Assignment

   All products/services go through a lifecycle of NPI (new product introduction), growth, maturity, and decline. These various stages affect the marketing strategy and promotional efforts for a particular product or service. In Week 3, you will incorporate a product strategy that addresses at least 3 areas of the product lifecycle. The primary objective of this assignment is to allow you to demonstrate an understanding of the factors that can affect the launch of a product or service.

   Assignment Steps

   Create a minimum 700-word product strategy in Microsoft® Word. Complete the following:

   • Select a product strategy for CISCO
   • Address at least three areas of the product lifecycle (NPI, growth, maturity, and decline).
   • Create at least two different types of media methods for the product or service. One method must be print and the other must be non-print, both of which highlight your product or service. In your assignment, include 2-3 sentences about each media method (i.e., one paragraph of what you would do, but not how to do it). For example, (this cannot be used in this assignment), a non-print media method would be a Facebook campaign that provides users with a reward for each review (positive or negative) about the use/appearance/price/etc. of the product or service.
   • Determine how you will measure the marketing activities (i.e., what metrics will be used to determine success or failure).
   • Address three elements of the following Product and Promotion List:
   • Integrated marketing communication
   • Advertising strategy/objectives
   • Push and pull
   • Media strategy
   • Advertising execution
   • Direct marketing
   • Public relations/strategies
   • Positioning

   The plan will be a continuation of the global or multi-regional company you chose in Week 1. This will be incorporated into your overall marketing plan for Week 6.
   Note: Charts/graphs/tables do not count toward the word count.
   

Please write a 120 word reply to the following discussion answer.

At my place of internship, we offer lash services such as eyelash extensions of the highest quality. The key benefit that customers get from this service is customized professional service from a very knowledgeable eyelash technician. The owner has been trained in both Europe and the US, specializing in eyelash extensions and also build custom lashes depending on clients’ needs and eye shapes. The fact that many customers are regulars and come back shows just how much trust they have in her knowledge and customization.

There are so many people out there that offer eyelash extensions. But unlike many other services, she operates the salon by herself. She does not rent a chair from someone else and brings in clients to try and make money, and she solely does it because she enjoys it. And she believes she has the best customers in LA. Yes, there is also the business side of it, but her main focus is not to become rich and expand and become this large eyelash extension salon. Therefore, I think consumers thing her salon is superior in customer relations while being an industry specialist.

I would not be concerned about Dermacilias position in the eyelash industry. While the owner has her regular customers, she also believes that there is plenty of people in Los Angeles for others to be able to make it as an eyelash artist as well. She embraces that others should be able to do what she is doing, while herself being successful. Dermacilia has only been the stepping stone into starting other ventures.

Overview

Businesses are always striving to improve their business processes so that they might develop a competitive advantage over the other enterprises in the industry. One highly competitive marketplace is that of the commercial airline industry.

Commercial airlines, small and large, domestic and global, have all embraced implementing the modern information systems technologies that are driving the on-demand economy.

Case Study Assignment

Download and utilize the APA Style Template (DOCX) and review the Case Study Requirements section.

Select an airline such as American, Delta, Southwest, Emirate, etc., and compose a scholarly case study paper that provides details on one of the information systems that has been implemented by the company in the area of human resources, sales and marketing, customer service, reservations, maintenance, or operations. Be sure to select an information system that has resulted in the airline gaining a competitive advantage over its competitors. Touch on how the utilization of the information system has assisted the airline’s management or employees in making better decisions, improving the business processes, operating more efficiently, or attracting or retaining customers.

Follow the guidelines in the Case Study Requirements section.

Use the APA Style Template as a guide for completing this assignment. Delete the notes and fill in the template with your data.

• Scholarly paper
• Microsoft Word® (DOCX)
• Current APA style
  • Times New Roman font
  • 12 pt font
  • Double-spaced lines
  • Title Page
  • Page Headers on all pages
  • Abstract page
  • Body of the Text
    • Introductory paragraph
    • Citations
    • Conclusion
  • Reference List page
• MINIMUM of TWO FULL pages in the Body of the Text
• Provide data from research utilizing a minimum of TWO primary sources OUTSIDE of the course textbook.APA Style Template (DOCX)

The following memo is from an exasperated manager to her staff. Obviously, this manager does not have the time to clean up her writing or another set of eyes to review her written material before mailing it.

You were all supposed to clean up your work areas last Friday, but that didn’t happen. A few people cleaned their desks, but no one pitched in to clean the common areas.

So we’re going to try again. As you know, we don’t have a big enough custodial budget anymore. Everyone must clean up himself. This Friday I want to see action in the copy machine area, things like emptying waste baskets, and you should organize paper and toner supplies. The lunch room is a disaster area. You must do something about the counters, the refrigerator, the sinks, and the coffee machine. And any food left in the refrigerator on Friday afternoon should be thrown out because it stinks by Monday. Finally, the office supply shelves should be straightened.

If you can’t do a better job this Friday, I will have to make a cleaning schedule. Which I don’t want to do. But you may force me to.

-Albertina Sindaha

Using the South University Online Library, research on the basics of interoffice memos. Based on your readings and understanding, create a 2- to 4-page Microsoft Word document that includes:

• An assessment of the effectiveness of the memo with respect to its tone.
• An analysis on the potential barriers to the successful communication of its intended message.
• A revised memo with improved structure using polite and firm tone consistently.

Submission Details:

• Cite any sources you use in APA format.