Analyze a business and apply appropriate strategic management principles.

CLO Reference

2.1

QUESTION

Analyze a business and apply appropriate strategic management principles.

QUESTION

Visit the provided link and download the case “Toys “R” US CANADA: IS PLAYTIME OVER?” and answer the following questions.

Assignment Evaluation Criteria 

Questions

Marks

1. What are the strengths, weaknesses, opportunities and threats for Toys” R” Us in the 2018 Canadian market? (link strengths with opportunities and weakness with threats).

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2. Does the Toys” R” Us have a sustained competitive advantage in the Canadian market? Why or why not?

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3. Can Toys “R” Us be successful by focusing only on its experiential shopping endeavors, or only on its digital experience? Why are both necessary for the company’s sustained competitive advantage?