to identify and predict the most effective ways to fulfill the customer needs paper

at least 13 pages (not include reference page)

identify a different brand: the two brands must be fashion brands. one is doing better, such as Levi’s (technology:Commuter x Jacquard by Google Trucker Jacket, environment protection through water less process). another brand could be the brand who needs improvements and learn from Levi’s, such as Allsaints, Diesel,Calvin Klein, Armani

create 5-10 ways: can be create by your own, does not have to be the one already exist.

how you would measure effectiveness? the answers would be the results you want to achieve.