Complete 2 Page Merchandising Planning Store Essay (SNHU)

In 2 to 3 pages, provide an overview of your store. Please include the following information:

• The type of retailer, product line(s) carried, price points, target market, and location (based on demographics)
• The overall goal of your retailer, including a mission statement
• Your competitive advantage over other retailers
• Prediction of the volume of sales that you intend to have

For each part include explanation for your decisions. Be sure to consider industry standards when developing your product.