Big Data Approach For Addressing Business Challenges Of McDonald’s

Business Intelligence and Analytics: From Big Data to a Big ImpactMcDonald’s is a fast food company based in American which was founded in the year 1940 just as a simple restaurant under the management of Richard McDonald and Maurice McDonald in California. The business had been initially rechristened as a hamburger stand but later transformed into a franchise. However, Ray Kroc joined the partnership in 1955 as a franchise a…