EasyJet’s Berlin Relocation Essay: Brexit, German Airline Industry

Critically analyzing the external environment and industry competition in GermanyThe following report is based on strategic level of planning revolving around the organization EasyJet in UK. Even though the global airline industry is rapidly growing with increasing number of low cost carriers (LCCs), environmental changes, such as Brexit has large impact on the airline industry. In 2016, the people in UK voted in a referendum to leav…